Recently, a large number of low-priced battery clamps have appeared on e-commerce platforms, while branded products are more expensive. What difficulties and opportunities does this "price war" reveal about the industry?

The "hidden costs" of low-priced clamps
Material shrinkage: Recycled plastic casings are prone to brittle cracking, and contacts with less than 30% copper content cause severe overheating.
Safety risks: Spot checks show that 62% of low-priced products fail flame retardancy tests, and 23% have incorrect polarity markings.
Brand manufacturers' solutions
Technological differentiation: For example, one brand launched a "self-locking clamp" that uses a gear mechanism for one-handed operation. Despite its high price, it has increased repurchase rates by 40%.
Value-added services: Providing additional services such as battery health testing and clamp life warnings builds user loyalty.
Consumer selection recommendations
Scenario matching: Choose a basic model for home emergency starters; choose an IP67-rated product for industrial equipment. Certification priority: Check whether it has passed CE, UL or 3C certification to avoid "three-no" products.